
Southeast Asia’s digital economy is heading for $368 billion
· 3 min readThe 2026 e-Conomy SEA report projects $368 billion in gross merchandise value this year, up 17%, with e-commerce still the engine. What the figures say, and what they don’t.
The Crossing
The Crossing is Peacroft’s journal about Asian markets: how people shop, discover and build online, and what that means for businesses thinking of growing here. Every figure links to its source.
Researched and written by Peacroft from public sources. Curated by hand, not updated in real time.

The 2026 e-Conomy SEA report projects $368 billion in gross merchandise value this year, up 17%, with e-commerce still the engine. What the figures say, and what they don’t.

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Singapore, Malaysia, Vietnam and Indonesia have all changed how they treat small cross-border orders. A short guide before you ship.